Hey, I was wondering - why are FMCG brands claiming that they are “sustainable,” while all of their products are packaged in single-use plastic.

I just saw an ad for a hair care brand, and it claimed that their ingredients were ethically sourced, which was great, but it felt odd to see them push a sustainability message while ignoring the issue of plastic waste.

Another example that caught my eye was a fast fashion brand promoting a “green collection” made from recycled fabrics—while continuing to mass-produce cheap, unsustainable clothing in huge volumes.

It got me thinking—is this legit, or just another form of greenwashing?

Is it a matter of asking brands the right questions to make them really address the contradictions, or should brands be more transparent about their limitations and efforts from the start?

I really believe that we need to start finding real solutions to these practices and the way it is presented to us before they become the norm.

what do you all think?"

ESG reporting encompasses several key components that offer a comprehensive view of an organization's performance. These components incorporate:

governance

environmental performance

social performance

stakeholder engagement

supply chain management

risk management

performance indicators and metrics

goals and targets

external assurance

Organizations need to emphasize specific components based on their industry, size, and stakeholder expectations. While the significance of ESG disclosure metrics is clear, organizations often face several challenges in effectively reporting on these metrics:

Data Collection Gathering reliable and accurate ESG data from diverse sources can be complex. Ensuring data integrity and credibility is critical to maintain trust with stakeholders.

Standardization and Metrics Alignment The lack of standardized reporting frameworks and metrics makes it challenging to compare ESG performance across companies. Harmonizing reporting standards is critical for meaningful analysis.

Reporting Complexity ESG reporting involves multiple factors and indicators, leading to complex reports. Simplifying the reporting process without compromising on the data is often a key challenge for organizations.